We help ambitious businesses turn big ideas into brands that connect, inspire and get remembered — strategy first, identity second.

“Design without strategy is decoration.”
Backstage Campaign is a small, senior team. We don’t start with logos — we start with questions about your position, your audience, and the one idea your brand needs to carry.
We help founders and established businesses across MENA define who they are, tell their story, and show up with confidence.
Five services. Most engagements combine two or three — we’ll tell you which on the first call.
Positioning, audience, narrative and the core idea the whole identity carries.
Logo, type, colour and art direction — designed against the strategy.
Names that are ownable, easy to say, and clear to trademark.
Guidelines, templates, packaging and web — the identity made usable.
Recommendations from our Facebook page.
Excellent creative work — beyond what I wanted in the first place. The whole experience was amazing. I’d recommend them to anyone looking for creative, talented work.
Honestly, some of the best people I’ve worked with. Sharp work, lovely ideas, and a real pleasure to deal with — definitely not the last time.
Tell us what you’re building. One short brief, or message us straight on WhatsApp.